Bhubaneswar: Bhubaneswar Municipal Corporation (BMC), Hindustan Coca-Cola Beverages Pvt Ltd (HCCB) and United Nations Development Programme (UNDP) joined hands to launch the ‘Plastic lao, Thailapao’ campaign at Ekamra Haat, here on Monday. The campaign is supported by Industrial Development Corporation Odisha (IDCO) through CORE, a local NGO working towards waste management.
As part of the campaign, a mini material recovery stall has been set up in the premises of Ekamra Haat to promote responsible use of plastic and its disposal. The eco exchange stall will be operative on all days till 18th December, from 11am to 5pm. The visitors will be encouraged to bring waste plastic products and exchange the same for recycled cloth bags.
The campaign was inaugurated by IDCO CGM Bhakta Kabi Das, BMC deputy commissioner Suvendu Sahoo, UNDP, head-circular economy, Prabhjot Sodhi, UNDP State head Abha Mishra, and HCCB manager Susmita Subhadarshini Behera.
This campaign is part of a pan-India project, which UNDP India is running in partnership with Hindustan Coca-Cola Beverages Private Limited and other partners. The campaign was first launched in New Delhi with New Delhi Municipal Corporation on 3rd October this year. So far 4 metric tonnes of plastic waste has been collected through this campaign. The aim is to manage about 85,000 tonnes of plastic waste from 50 cities through 30,000 plus safai sathis.